LG Electronics reduces price of home appliances by 21 percent ahead of Easter celebrations

LG Electronics East Africa on Monday announced price cuts of its home appliances by up to 21% ahead of the Easter season.

This year's Easter holidays start on 7th April, 2023 through to 10th April, 2023, running from Good Friday to Easter Monday.

The reduction in price of LG Electronics home appliances means customers will be able to save from Sh7,000 on select refrigerators and washing machines.

The highest save will be Sh20,000 (21%) on an 8KG Front load washing machine.

The price cuts, applicable on refrigerators and washing machines apply for purchases made between 27th March 2023 to 7th May 2023, aimed at ensuring customers receive not only quality but also affordable appliances.

Giving his remarks while making the announcement, LG Electronics East Africa Managing Director Dong Won Lee said the offer is a way of making their appreciation to loyal customers.

“As we approach the Easter Holiday, this is our way of showing appreciation to our loyal customers and welcoming new ones into our family. We believe that everyone deserves to have access to quality home electronics and appliances, and we are committed to making that a reality by offering these price reductions."

"Besides, this move aligns with our unwavering commitment to providing our customers with the latest technology at affordable prices, meeting their needs, and exceeding their expectations. We encourage everyone to take advantage of these price reductions and experience the LG Electronics’ differences," he added.

Other washing machines with a reduced-price tag include the 15kg/8kg front load washer and dryer that will retail with a Sh29,000 price cut, and the 12kg front load washer which has an 8% price cut tag embedded on it.

Refrigerators retailing with a reduced price within the discounted period, include the Instaview door-in-door and also side-by-side 635L refrigerator that will retail at Sh50,000 less.

The discounted products will be retailed across all LG Electronics brandshops and leading electronic stores country wide.